【心理學101】點解電視劇既主題曲通常都會hit既呢?

思然 oce
Nov 7, 2020

--

例如「唏呀唏呀唏呀唏呀唏」

Photo by Oscar Sutton on Unsplash

當大家仲會睇電視既時候,當大家仲會去唱K既時候,印象中一定會唱下一啲劇集主題曲,明明個歌手唔一定唱得好聽,首歌又唔一定好聽。但係大家又似乎會鐘意首歌架喎,咁點解呢?

心理學上,我哋叫做重複曝光效應。

重複曝光效應 Mere-exposure Effect /熟悉定律familiarity principle

簡單嚟講,就係啲嘢(無論係人、食物、氣味、歌等等)曝光率越高,我哋就傾向鐘意多啲。如果啲嘢你本身對佢無乜感覺既話,而你又見得佢多,咁就會自然越黎越鐘意。呢個就係通街都係廣告既原因之一。

--

--

思然 oce

PhD | Research Psychologist | Psychometrician | Computer Science Teacher | IT Auditor/Consultant | ex-CISA/CISSP | Top Writer in Humor | Work in HK, UK, USA